We are looking for a Chinese MKT guy who has the background in the smart devices MKT domain, it`s mandatory.
He or she must to know how the device go to market plan, and used to lead the similar MKT projects, including:
Ø Accurately grasp requirements for product go-to-market, and complete the research and formulation of outdoor media placement strategies.
Ø Monitor and execute outdoor projects, and implement effective process control to complete related tasks.
Ø Develop a comprehensive social communication strategy and project management mechanism to quickly respond to content communication, and leverage various social media forms and technologies to promote brand and sales.
Ø Establish a rich official we-media matrix to form a stable and high-quality we-media platform. Improve fans' brand awareness and understanding of new products through content operation.
Ø Improve the brand and product awareness and reputation through hot topic promotion and cross-border brand cooperation. Plan and communicate high-quality content to obtain more self-communication traffic on social media.
Ø Establish a KOL resource pool and establish benchmarks through platform, content, and data analysis to effectively support project communication. Customization cooperation must comply with the procurement process and content planning principles.
He or she will charge of :
Ø Coordinate with Huawei devices MKT team and working as one of 6 roles (GTM/MKT/RETAIL/CHANNEL/CLOUD/ECO) in purpose to support devices sales with partners resources. Our BD team will behind he or she in condition that this MKT guy should out put the MKT proposal accordingly.
Ø Be able to lead independently co-campaign with our partner, especially those who are from the E-commerce, food delivery category. In purpose to increase the ECO influences and awareness in the UAE Market.