Digital Marketing Specialist - Real Estate

Experience: Real Estate - Two (2) Years Real Estate Experience Must


About Aston Gate Real Estate:

We are a dynamic and rapidly growing Canadian real estate brokerage expanding our operations to Dubai. Exciting opportunities lie ahead, and we are looking for a talented individual to join our team as a Real Estate Marketing Support. This role offers a unique chance to be at the forefront of launching our brokerage in Dubai while gaining exposure to the Canadian real estate market.


RESPONSIBILITIES

Digital Strategy Development:

  • Lead and manage the development and execution of comprehensive digital marketing strategies aligned with the overall real estate marketing goals.
  • Educate and inspire agents to align with our new branding and ensure consistency across all marketing initiatives.

Lead Generation:

  • Drive lead generation efforts through targeted campaigns across various digital channels such as social media, search engines, and email marketing.
  • Optimize conversion funnels and analyze campaign effectiveness to maximize lead quality and quantity.

Agent Recruitment Campaigns:

  • Lead agent recruitment campaigns, highlighting Aston Gate Real Estate benefits.
  • Create visually engaging content from daily activities and events.

Email Marketing:

  • Design and execute email marketing campaigns and lead nurturing emails to keep prospects engaged.

Social Media Management:

  • Grow high-quality followers and build engagement across Facebook, Instagram, Google Business, and LinkedIn.
  • Create and implement impactful social media strategies to boost brand visibility and engagement with Realtors, Buyers, and Sellers.

Content Marketing:

  • Oversee the creation of engaging and relevant content for digital platforms, ensuring alignment with the new branding.

Data Analysis and Reporting:

  • Utilize analytics tools to track and analyze the performance of digital marketing campaigns.
  • Generate regular reports on key performance indicators (KPIs) and provide insights for continuous improvement.


Please include your portfolio with your application.

Skills

REQUIREMENTS:

  • Two (2) years of experience in real estate is a must.
  • Proven experience in developing and executing digital marketing strategies.
  • Proficiency in social media management and email marketing.
  • Strong analytical skills with the ability to interpret data and generate actionable insights.


Post date: 6 February 2024
Publisher: Bayt
Post date: 6 February 2024
Publisher: Bayt