Duties and Responsibilities:
- Develop and implement all digital marketing, including SEO/SEM, digital marketing database, email, social media and display advertising campaigns.
- Manage and oversee social media content.
- Monitor and analyze website traffic and performance metrics to optimize campaigns and improve user experience.
- Analyzing business performance with the help of digital tools and reports.
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, snapchat, Instagram, Google+ and other social media best practices.
- Past experience in content writing and social media specialist.
- Coordinating digital marketing strategies.
- Up to date with the latest trends and best practices in marketing measurement.
- Collaborate with the marketing team to create and execute integrated marketing campaigns that align with business goals.
- Help identify target audiences and plan media campaigns.
- Compare and negotiate rates, ad space, and airtime.
- Optimize plans and budgets according to the best media mix.
- Experiment with new platforms and channels.
- Ensure ads are creative and displayed appropriately.
Bachelor's degree in Marketing, Communications, or related field.3-5 years of experience in digital media planning, buying experience and Social Media.Proven experience in digital marketing, with a strong understanding of SEO, SEM, social media, and email marketing. Proficiency in Google Analytics, Google AdWords, and other digital marketing tools.Ability to work independently and as part of a team in a fast-paced environment.Excellent command of English and Arabic languages (spoken and written) is a must.Multitasking, time management, Interpersonal Skills and organizational Skills.Strong analytical and problem-solving skills.