RAKBANK, also known as the National Bank of Ras Al-Khaimah, is a Public Joint Stock Company based in the United Arab Emirates (UAE). It was founded in 1976 and is one of the oldest banks in the UAE. The Bank operates within retail and corporate banking, offering a range of services including retail and business banking, credit cards, loans, investment services and wealth management.

In the recent years, the Bank has achieved significant milestones which includes being named as one of the world's best banks by Forbes ME (2022) and was awarded UAE's SME Bank of the year by the Asian Banking and Finance Awards. The Bank has been successful in achieving the highest profitability and lowest cost of risk since 2015. It has also seen significant growth in its acquiring business, card spending and business loans.

Being on a transformational journey, in partnership with Honeywell, RAKBANK has also taken steps towards sustainability by reducing its overall energy consumption.

We are a diverse team comprising of over 3,000 employees from across 58 countries. We make conscious efforts to build talented and diversified teams and encourage people to develop their full potential. We are committed to providing a working environment that promotes work-life balance, career development, recognition and security for the future.

In line with our strategy, a major part of our transformation journey is to future proof our bank and establish ourselves as a ‘Digital bank with human touch’, for our customers.

So join us in co-creating the future of RAKBANK!

What You Will Be Doing

• Create compelling and effective written content that aligns with the bank’s brand voice and marketing objectives.
• Develop and write clear, persuasive, and original copy for marketing campaigns, advertisements, brochures, websites, emails, and social media.
• Collaborate with designers, marketers, and other team members to ensure cohesive messaging and branding.
• Conduct research to understand the bank’s products, services, and target audience.
• Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines.
• Create engaging content that drives customer engagement and supports marketing goals.
• Ensure all written content is aligned with the bank’s brand voice and tone.
• Manage multiple projects and deadlines, ensuring timely delivery of high-quality content.
• Analyze the performance of content and make recommendations for improvements.

What You Should Have

• Excellent writing, editing, and proofreading skills.
• Strong understanding of marketing principles and strategies.
• Ability to work collaboratively in a team environment.
• Attention to detail and strong organizational skills.
• Creative thinking and problem-solving abilities.
• Proficiency in using content management systems and marketing tools.

What We Are Looking For

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• 3-5 years of experience in copywriting, preferably within the financial services industry.
• Strong portfolio highlighting a range of writing styles and formats.

What’s In It For You

• Pay for performance culture (Competitive and performance-linked compensation).
• Provision of medical care plan for your family and you.
• Comprehensive Life insurance plan.
• Diverse workforce and inclusive culture.
• Career development and growth opportunities by design.
• Work with the best minds in the field.
• Get opportunities to bring your whole-self to the organization and perform to your best.