Channel Customer Communications Executive, MEA

Apple - الإمارات - دبي

توظيف: دوام كامل

- Oversee BDF planning at named resellers to ensure budgets and resources are allocated to support Apple’s strategic priorities - Project managing the BD/CAP process/ future Ascent budget input to the systems, adjustments & tracking - Develop deep understanding of the Apple brand, the partnerʼs brand, and the local market to help drive an innovative partner strategy and amazing partner creative for all Apple products and services. - Execute communication workshops with partnersʼ senior marketing teams and agencies. - Working 1-to-1 with key partners on the design of joint long term marketing strategy & quarterly tactical planning, together with the relevant local and central teams - You'll be responsible for supporting quarterly demand generation process in close collaboration with relevant AE/BDM/CM colleagues ensuring optimal communication of offers and promotions and the best possible media strategy. - Support partner contract negotiations from a channel communications, marketing and merchandising perspective. - You will manage the NPI Channel Communication for defined T2 partners. - Across defined Telco, Retailers and VADs, you will work closely with the rest of the Sales and Business Development team to ensure comprehension of market opportunities and how to drive the optimal impact in terms of communication and media / content strategies. - Drive awareness, distribute, and educate partners on Marketing guidance and assets. You will handle the compliant usage of Apple assets (Review and approval of partner ATL and BTL). - You will also actively support standard methodology sharing, consistent methodology in return on investment analysis and scale activities where possible across the region. - Develop Post mortems, benchmarking and KPI tracking at named accounts, including linking to sales performance and campaign impacts. - Best practice sharing across defined markets and partners Key Performance Indicators: 12 Month marketing plan for named accounts Quality of partner marketing activity planning and yearly marketing plan deliverable Quality of campaign and comms execution Quality of analysis & insight Campaign / activity results – qualitative (reach, awareness, engagement, NPS etc) and quantitative (volume impact, attach rates, etc)

Minimum Qualifications

You have 4-8 years of experience in channel marketing and a strong background of delivering campaigns. Working for an agency or with an agency as part of a brand is a plus.
You posses a deep understanding of the Apple brand and associated brand guidelines.
You have previous experience in influencing channel partners.
You have a deep understanding of media planning, content and event marketing and have kept your digital marketing skills up to date.
You are fluent in English.
Experience of operating with Telco and Retailers strongly preferred.

Key Qualifications

Preferred Qualifications

A business or marketing degree would be advantageous.
If you have meaningful experience in a similar discipline you are encouraged to apply

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تاريخ النشر: اليوم

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