Main Objective:

To increase & improve brand awareness, recognition & positioning, locally & globally. To increase sales through creative marketing, tapping into new clients and markets & increasing brand loyalty.

Responsibilities:

· Develop creative and efficient marketing ideas.

· Organizing and overseeing advertising/communication campaigns (social media, TV, print, etc.), exhibitions, and promotional events.

· Writing & proofreading creative copy for diverse marketing distributions (brochures, press releases, website material etc.).

· Maintaining relationships with media vendors and publishers to ensure collaboration in promotional activities.

· Managing social media content.

· Looking into website data analytics & suggesting and implementing online marketing strategies / campaigns.

· Monitor progress of campaigns using various metrics and submit reports of performance.

· Conducting market research and analysis to evaluate trends, brand awareness and competition ventures.

· Initiating and analyzing surveys to profile customers & assess their requirements & loyalty.

· Initiating and managing collaborations with other brands (group advertising, product collaborations, & others).

· Collaborating with managers in preparing budgets and monitoring expenses.

· Contributing to internal communications and managing organizational culture events.

· Other duties may be assigned as per management needs.

Summary of Skills:

· Minimum 5+ years’ experience as a marketing executive or similar role.

· Bachelor’s degree in Marketing or related field.

· Proficiency in MS Office applications.

· Fluent in both Arabic & English writing & speaking.

· Creative and commercial awareness.

· Familiarity with social media and web analytics (e.g Web Trends)

· Thorough knowledge of strategic planning principles and marketing best practices.

· Good understanding of market research techniques, data analysis and statistics methods.

· Exceptional communication and people skills. Great at networking skills.

· Strong organizational and time-management abilities.

Job Types: Full-time, Permanent

Skills

Looking into website data analytics & suggesting and implementing online marketing strategies / campaigns.