Landmark Group Our journey started in 1973 with a single store in Bahrain. Since then, we have grown into a global retail and hospitality group. The proud creator of 50 plus value led, own-built brands across retail, hospitality, food, and leisure. Over the years, our UAE-based group has evolved into a comprehensive retail and hospitality entity, with over 2400 retail stores, leisure, and hospitality outlets, spanning the GCC, Middle East, India, Southeast Asia, and Africa. Landmark Group headquartered in Dubai, UAE is one of GCC's largest omnichannel retailers and India's top home and fashion retailer. We take immense pride in the organic growth of our retail brands, which have blossomed into household names. From Max, Splash, Babyshop, Centrepoint, Shoemart, Home Centre, Emax, Fitness First, to Fun City, to name a few, our brands span across a multitude of categories, enriching the lives of countless families over the past decade.
CSi (Customer Strategy Intelligence) CSi is a newly established strategic business unit within Landmark Group, bringing together the organization's most critical growth-driving capabilities into one integrated engine. Designed to shape the next phase of retail innovation, CSi unifies Data & Analytics, Loyalty (Shukran), Partnerships & Co-brands, Performance & Digital Marketing, and Customer Product & Martech under one vision. At its core, CSi stands for Customer, Strategy & Intelligence—placing customer experience at the center, enabling smarter business decisions through data, and leveraging AI and Business Intelligence to power every interaction and outcome. Joining CSi means becoming part of a high-impact team where Product, Data, AI, and Customer Experience converge to build solutions that serve millions of customers across multiple brands. This is an opportunity to work on meaningful business challenges, take ownership of strategic initiatives, and help redefine how modern retail operates in the region. We are looking for individuals who think customer-first, enjoy solving complex problems through data and technology, and are passionate about AI, Martech, Product, or Analytics. If you're looking to contribute to a fast-paced, highly visible environment where your work drives real business impact, CSi offers the opportunity to build the future of customer intelligence on a scale.
ROLE OVERVIEWThe Motion Graphics & Digital Content Designer will create high-quality, on-brand motion, video, and digital-first content across Shukran loyalty touchpoints, including social media, CRM, website, app, digital screens, in-store, and partnership communications. This position translates campaign ideas and creative briefs into engaging animated and video content, from concept and storyboarding through editing, post-production, and final delivery. It plays a key part in strengthening Shukran's social and digital presence, bringing campaign narratives to life, and ensuring content is platform-relevant, visually consistent, and designed to drive customer engagement across the loyalty ecosystem. The role reports to the Content & Creative Manager and works closely with the Graphic Designers within the team.
KEY RESPONSIBILITIESMotion Graphics & Animation Create 2D motion graphics, animations, animated typography, transitions, and visual effects for Shukran content across social media, CRM, website, app, and digital screens Translate creative concepts, storyboards, and static key visuals into polished motion assets that align with campaign objectives and Shukran brand guidelines Develop reusable motion templates and design systems that improve production efficiency while maintaining creative consistency and brand identity Apply strong principles of timing, pacing, composition, typography, and visual hierarchy to keep content clear, engaging and relevant Adapt approved motion assets for different markets and channels, including English and Arabic versions and platform-specific sizes
Social, Digital & Campaign Content Conceptualize and produce platform-native social content, including Reels, Stories, short-form videos, GIFs, and animated posts communicating Shukran offers, benefits, announcements, participations etc…Optimize content for mobile viewing, including strong opening frames, pacing, subtitles, safe zones, and platform-specific technical requirements, while staying selectively current with social content trends appropriate to the Shukran brand Edit supplied footage, brand assets, typography, music, and sound into short-form digital and social content, exporting and quality-checking final assets against each channel's requirements Deliver motion and video assets for loyalty campaigns, seasonal initiatives, brand collaborations, member communications, and in-store activations Contribute creative ideas and motion-led formats to campaign plans, social calendars, and seasonal marketing priorities Collaboration & Creative Operations Partner with the Content & Creative Manager to translate campaign strategy, messaging, and creative direction into effective motion and digital content Work with the Graphic Designers to maintain a coherent visual system across motion, video, and social assets Liaise with cross-functional stakeholders, including Partnerships, Loyalty Strategy & Growth, Digital Marketing, CRM, and Business Operations, as well as external agencies and production partners Manage multiple creative deliverables and timelines, flagging risks early and ensuring assets are completed accurately and on schedule Maintain organized working files, source assets, and templates using agreed folder structures, naming conventions, and version-control practices
QUALIFICATIONS & EXPERIENCEBachelor's degree in Multimedia, Motion Design, Animation, Film, Visual Communication, or a related field A strong portfolio and showreel demonstrating motion graphics, animation, video editing, and social-first digital content across multiple formats is required Professional working proficiency in English and the ability to create and format assets in both English and Arabic; Arabic language proficiency is an advantage5+ years of experience in motion design, animation, video editing, or digital content production, ideally in a fast-paced, campaign-driven environment Proven experience creating social-first motion and video content across multiple platforms, formats, and aspect ratios Experience in retail, e-commerce, loyalty programs, FMCG, or consumer-facing marketing, and working with agencies or production partners, is a strong plus
TECHNICAL SKILLSAdvanced proficiency in Adobe After Effects, Adobe Premiere Pro and Media Encoder with strong working knowledge of Illustrator, Photoshop, and Figma Strong capability in 2D animation, motion typography, compositing, masking, colour correction, sound editing, and post-production workflows Strong understanding of platform specifications, codecs, compression, frame rates, safe zones, and aspect ratios, including 16:9, 9:16, 1:1, and 4:5Working knowledge or exploring AI-assisted creative tools for video generation, animation, and image-to-video (such as Runway, Adobe Firefly, or Midjourney), with the ability to integrate AI-generated content into professional motion-design workflows that meet Shukran's brand, quality, and channel requirements
CORE COMPETENCIESStrong visual storytelling ability with a sharp eye for movement, timing, composition, and brand consistency Ownership mindset, with the ability to take work from brief to final delivery with minimal oversight Strong organizational skills and the ability to manage multiple projects, formats, feedback rounds, and deadlines simultaneously Collaborative and culturally aware, with sound judgment applying trends to a multi-market loyalty brand Proactive, detail-oriented, and solution-focused, with the flexibility to respond to changing priorities and feedback
SUCCESS MEASURESMotion, video, and digital content that is consistently on-brand, visually strong, and fit for each channel Social-first content that communicates campaign messages clearly and contributes to stronger audience engagement Accurate, on-time delivery of campaign assets across multiple formats, markets, and touchpoints Strong day-to-day collaboration with the Content & Creative Manager, Graphic Designers, and wider marketing team