Develop and execute comprehensive digital marketing strategies to achieve company objectives.
- Manage and optimize digital advertising campaigns across platforms such as Google Ads, Facebook, Instagram,
LinkedIn, and more.
- Create and curate engaging content for various digital channels, including social media, email marketing, and the
company website.
- Conduct market research and competitor analysis to identify opportunities for growth and improvement.
- Analyze key performance indicators (KPIs) to measure the success of campaigns and provide data-driven insights.
- Collaborate with cross-functional teams to ensure alignment with overall marketing and business goals.
- Stay up-to-date with industry trends, emerging technologies, and best practices in digital marketing.
Skills
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience as a Digital Marketing Specialist or similar role.
- Strong understanding of digital marketing channels, including SEO, SEM, social media, email marketing, and
content marketing.
- Proficient in using digital marketing tools and platforms, such as Google - - Analytics, Facebook Business Manager,
and email marketing software.
excellent written and verbal communication skills.
- Analytical mindset with the ability to interpret complex data and provide actionable insights.
- Creative thinker with the ability to develop engaging and effective digital content.