Job Overview:
The Assistant Healthcare Specialist will be assisting and supporting in strategizing & executing the sales & marketing programs, reporting to the Health Care Specialist, to increase brand awareness & acquire recommendations of baby care products from health care professionals (Gynecologists, Neonatologists, Midwives, Pediatric Nurses & other relevant Health care professionals) in order to maximize the company product value, customer development and consumer engagement.
Key Responsibilities:
- Enhance & update product knowledge to be up to date, verifiable & accurate including marketing and product environments.
- Represent as product ambassador by educating & training health care professionals (primarily lactation consultants, midwives, nurses & Specialists doctors) on our baby care range and its features.
- Call on maternity hospitals, birth centers, antenatal clinics, and other specialist clinics to develop and maintain close relationships with healthcare professionals such as Neonatologists, gynecologists, dermatologists, midwives & other healthcare professionals to ensure their requirements are being met by the company’s products & services.
- Proactive and reactive communication with relevant health care specialists to be aware of their activities, seminars, understand their key needs, etc.
- Attend Antenatal, postnatal classes and breastfeeding workshops or seminars at various health care facilities to educate ‘mothers to be’ about products supported by Demos.
- Organize & attend relevant healthcare events, conferences, or tradeshows to showcase company’s products to build key relations with target customer groups.
- Liaison with key professional organizations such as College of Midwives, Maternal & Child Health Association to organize or part, take any events or training sessions to increase awareness of baby & mother care products & its features.
- Plan & organize to arrange & allocate promotional trial products, promotional gifts, printed as well as digital educational/ training inputs with relevant stake holders.
- Manage data to develop territory plans and marketing strategies that help to achieve company’s marketing objectives.
Skills
Qualifications, Experience & Skills Required:
- Bachelor’s Degree in Pharmacy / Life Science / Bio-chemistry / Food & Nutrition / or relevant Science field.
- 2 to 3 years’ experience as Medical Representative or Healthcare Specialist or Nutritionist, working with Hospitals, Clinics, Pharmacies & Clinical Settings in UAE.
- Experience in healthcare education / promotion / marketing in healthcare / pharma field will be required.