Job Description:

Strategy and Planning:

Elaborate the vision at the Division level and set up the yearly strategic plan and the yearly budgets in accordance with the Brand’s vision and mission

Responsible for development of annual online brand P&L budget and commercial / trading plan formulation and delivery in conjunction with regional team(s)

Conduct strategic meetings with suppliers, regional teams…to negotiate commercial conditions (margin, animations, exclusivity…)

Business Development/Relationship Management:

Lead the implementation of new business strategies and new partner relationships to increase the reach of the Brand online

Develop new business strategy, tactical plans, and detailed business cases for new business development to rationalize resource investments

Responsible for delivering the underlying profitability through developing knowledge of key cost drivers from the P&L

Web Analytics Management:

Analyse web metrics and make recommendations to improve website performance including new ways to drive website traffic and revenue opportunities

Compile and analyse search data and metrics to make decisions regarding business strategy

Perform click through rate, conversion, spend and creative analysis to identify growth/optimization opportunities

Product Management:

Execute product strategy based on strategic objectives, customer needs and Brand M&As

Hear the voice of the customer (and our associates) and represent it while working with various teams to build products that provide an unparalleled shopping experience by putting the customer first through identifying their current and future needs, pain points, and dreams

Communicate product priorities/direction to relevant stakeholders

Manage collaboration between teams (internal/external), and ensure accountability and ownership throughout the project work 

Design, test and manage customer facing digital products to execute the vision of taking customer interaction to a new level, across multiple platforms 

Conduct customer research and determine the user’s story. Draft and build digital product concepts, MVPs and staged products independently; conduct A/B tests and deep dives into customer behavior/interaction (with data) to uncover opportunities and drive business success 

Identify opportunities, goals and determine metrics for analytics. Grow digital products + services continuously to ensure our ultimate objective: state of the art experiences 

CX/UX:

Plan and execute large scale CX/UX development/improvement projects in coordination with external service providers

Create supporting project documentation and plan work streams; track and review product work/direction on a regular basis

Lead the prioritization of product development needs

Prior Work Experience, Skills & Education:

• Experience with eCommerce Trading/Merchandising
• Experience managing operations and building a team for an eCommerce Business
• Experience running A/B tests and leading optimization efforts
• Shopify, Salesforce CRM & Marketing experience is a plus
• Previous P&L ownership and handling large budgets
• User experience design skill set including data-driven analytics capabilities, and a working understanding of web application technologies
• Excellent knowledge of Photoshop, HTML5 and CSS3 coding
• Ability to prototype in HTML, JavaScript, and CSS and in prototyping tools like InVision etc.
• Working knowledge of Dreamweaver/Visual Studio
• University Degree in Computer Science, Computer Engineering or any relevant field
• A minimum of 6 years of relevant experience in a similar role