Job description

About the Role

We need a hands-on Marketing Manager to lead growth marketing for our two HR-tech SaaS brands, Talentera and Evalufy across Saudi Arabia, UAE, and larger MENA. This is not a manage-from-above role. You will run a lean team and work alongside them, writing copy, reviewing creatives,and jumping into campaigns yourself. We want someone who thinks like a founder and an early startup marketing hire: resourceful, ROI-focused, and comfortable using AI to multiply output instead of growing headcount. Your top metric is MQLs at an efficient cost per lead.

What You Will Own

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  Demand generation and MQL pipeline across paid, organic, content, email, and partnerships

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  Hands-on execution across brand, content, performance, and web, not just oversight

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  Leading and coaching your team, focused on pipeline impact

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  AI-first workflows for content, creative, optimization, and reporting

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  Budget and ROI ownership, with monthly CAC and MQL cost reporting

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  Distinct GTM for both brands, sharing resources efficiently

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  Arabic and English campaign execution tailored to Saudi and UAE buyers

   

Skills

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  4-5 years marketing experience in SaaS and/or HR-tech

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  Startup or scale-up experience, ideally working directly with a founder, small team, limited budget

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  Track record of improving ROI/cost-per-lead, not just brand or team size

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  Fluent Arabic speaker, professional English

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  Experience in Saudi and/or UAE; other GCC/MENA markets a plus

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  Genuine daily use of AI tools in marketing work

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  Willing to execute personally, not just strategize and delegate

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  Solid grasp of performance marketing fundamentals