• Drive new business development across the UAE by identifying and converting potential corporate clients.
• Generate qualified leads through cold calling, networking, referrals, market research, client visits, and field sales activities.
• Promote and sell Food Safety Training, HACCP Training, ISO Training, and related professional services.
• Build strong relationships with key decision-makers across hotels, restaurants, catering companies, food manufacturers, cloud kitchens, supermarkets, schools, hospitals, and institutional clients.
• Understand client requirements and recommend the most suitable training, certification, consultancy, or testing solutions.
• Conduct professional client meetings, presentations, negotiations, and sales follow-ups.
• Prepare and submit quotations, proposals, commercial offers, and presentations.
• Maintain a strong and active sales pipeline and consistently convert opportunities into revenue.
• Develop new accounts while strengthening long-term relationships with existing clients.
• Achieve assigned monthly and annual sales targets.
• Track competitor activities, market trends, and emerging opportunities within the food safety and training sector.
• Coordinate closely with internal training and technical teams to ensure smooth service delivery and client satisfaction.

Desired Candidate Profile

• Strong B2B sales experience in Food Safety Training, HACCP, Certification, Consultancy, Testing, Laboratory Services, ISO Training, or related professional services.
• Previous exposure to the UAE market is highly preferred.
• Proven track record in lead generation, new client acquisition, account development, negotiation, and sales conversion.
• Strong understanding of target-driven B2B sales and corporate client management.
• Confident in cold calling, client meetings, field visits, presentations, and closing deals.
• Excellent communication, presentation, interpersonal, and negotiation skills.
• Commercially driven, self-motivated, proactive, and results-oriented.
• Ability to independently develop and manage a client portfolio.
• Candidates with an existing network within the hospitality, food manufacturing, catering, restaurants, retail food, healthcare, or institutional catering sectors will have a strong advantage.