Reports to: VP Marketing

Industry Crypto, web3, NFT, Fintech

Key Responsibilities:

• Event Strategy:
• Develop and implement a comprehensive events strategy aligned with marketing and business objectives.
• Collaborate with cross-functional teams to ensure events support overall brand messaging and goals.
• Event Planning and Execution:
• Lead the end-to-end planning and execution of virtual and in-person events, ensuring a seamless and engaging experience for attendees.
• Coordinate logistics, venue selection, vendor management, and on-site execution for live events.
• Brand Integration:
• Ensure events align with brand identity and messaging, maintaining brand consistency across all event touchpoints.
• Collaborate with marketing and design teams to create visually appealing and on-brand event materials.
• Community Engagement:
• Develop events that foster community engagement and strengthen relationships with user base.
• Leverage events to build brand loyalty and encourage participation in the community.
• Budget Management:
• Manage the events budget, tracking expenditures and ensuring cost-effectiveness.
• Negotiate contracts with vendors and partners to maximize ROI on event investments.
• Metrics and Analysis:
• Establish and monitor key performance indicators (KPIs) related to event success, providing post-event analysis and insights.
• Utilize attendee feedback and data to continuously improve future events.
• Team Leadership:
• Build, lead, and mentor a high-performing events team.
• Foster a collaborative and results-driven team culture focused on delivering exceptional event experiences.
• Technology Integration:
• Leverage event technology and platforms to enhance event experiences and streamline event management processes.
• Stay abreast of industry trends and innovations in event technology.

Skills

Qualifications:

• Bachelor’s or master’s degree in Event Management, Marketing, PR or a related field.
• Proven experience in event planning and execution, preferably in the Web3 or fintech space.
• Strong project management and organizational skills.
• Exceptional communication and interpersonal skills.
• Creativity and innovation in designing engaging event experiences.
• Ability to work under pressure and meet tight deadlines.