About Us:
Vilafortuny is a leading multi-disciplinary aesthetic and laser center in Dubai, known for our commitment to excellence and innovation in patient care. We are looking for a dynamic and creative individual to join our team as a Social Media Manager & Graphic Designer to elevate our brand presence across digital platforms.
Key Responsibilities:
Social Media Management:
- Develop, implement, and manage our social media strategy across various platforms (Instagram, Facebook, LinkedIn, etc.).
- Create, curate, and manage published content (images, video, written, and audio/podcast).
- Monitor, listen, and respond to users in a “social” way while cultivating leads and sales.
- Analyze key metrics and tweak strategy as needed based on insights and performance.
- Collaborate with other team members to ensure brand consistency and messaging across all platforms.
Graphic Design:
- Create visually appealing and on-brand graphics for use across digital and print media.
- Design and update marketing materials, such as brochures, flyers, newsletters, and digital ads.
- Produce creative content for social media posts, banners, and advertisements.
- Ensure all designs align with brand guidelines and are delivered on time.
- Work closely with the marketing team to create compelling visuals for campaigns.
Photography & Videography:
- Capture high-quality photos and videos of Digital Smile Design (DSD) patients and other clinical activities.
- Edit and enhance photos and videos for use on social media, the website, and other marketing materials.
- Work closely with the clinical team to understand patient needs and ensure the visual content accurately reflects the outcomes and processes.
- Maintain and organize a digital library of visual assets for easy access and use.
Skills
Qualifications:
- Bachelor’s degree in Graphic Design, Marketing, Communications, or a related field.
- Proven experience as a Social Media Manager and/or Graphic Designer.
- Proficient in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.).
- Strong understanding of social media platforms, trends, and analytics tools.
- Excellent visual storytelling and content creation skills.
- Experience in photography and videography, including editing software (e.g., Adobe Premiere, Final Cut Pro).
- Ability to work independently and collaboratively in a fast-paced environment.
- Strong organizational and time-management skills, with the ability to handle multiple projects simultaneously.
- Experience in the healthcare or aesthetic industry is a plus.