Job Description:

• Establish Samsung.com as preferred shopping destination for all Samsung products, beyond only product experience
• Develop and activate cross divisional marketing campaigns based on annual marketing calendar (Owned channel & partners) and create online exclusive promotions
• Develop communications for all digital touch points focusing on lower funnel, closing deals and short cut to conversion in collaboration with wider team and agency partners
• Responsible for delivering user friendly content that drives business outcomes and ensuring the website delivers an exceptional customer experience and sales growth.
• Lead Omni-channel initiatives to provide integrated experience and more options on product line-up and delivery for customer by connecting touch points across channels
• Create a best-in-class shopping experience for your business by partnering with internal stakeholders across Merchandising, Marketing, Engineering, Operations, Analytics, and Customer Service; always optimizing and focusing and removing purchase barriers and creating a customer-centric, shopping experience.
• Develop data-drive perspectives on the end-to-end operations of the business, from upper-funnel marketing and merchandising, to on-site path-to-purchase and experience, through conversion, identify areas of opportunity and work cross-functionally to drive operational efficiencies.
• Bring innovation by bringing outside-the-box ideas, leveraging data, and building insights to create business cases to build scalable products and promotions to drive the growth of your business; develop functional capabilities to test, learn, and iterate to accelerate category growth.
• Day to day management of creative agencies to execute E-Commence and digital marketing campaigns and analyze creative assets performance.