Leverage social media trends to advertise and highlight different ongoing activities of the company.

- Develop relative and high-quality online material to upload on the company's online platforms.

- Plan a comprehensive social media strategy for improving the outreach of the organization.

- Track KPIs for social media activities and conclude practical results of the company's promotional activities.

- Indulge in continuous efforts to improve online reader engagement by thorough SEO analysis.

- Take the initiative to understand modern trends and social media platforms to aim at a high level of user engagement.

Skills

- Thorough knowledge of social media indicators like clicks, profile visits, likes, reach, etc.

- Skilled in handling content planning, ideation, creation, and delivery for platforms like Facebook, LinkedIn, Instagram, and Twitter.

- Knowledge of metrics like referral, organic, and social traffic, along with an understanding of SEO parameters.

- Proven track record of published content as a writer, blogger, or social media handler.

- Efficient in exchanging knowledge through written and informal discussions with colleagues and senior management.

- An optimistic personality, ready to adapt to the organization's requirements for creating relevant promotional material