Plan, run and manage paid ad campaigns on Meta (Instagram and Facebook), and Google Ads where needed
Create lead generation campaigns for businesses listed for sale and for sellers looking to list
Track campaign results daily and adjust budgets, audiences and ads to improve performance
Report weekly on leads, cost per lead and results
Manage and post content on Instagram, Facebook, TikTok and other social channels
Work with the sales team to make sure leads are followed up and tracked
Write ad copy and captions for business listings
Keep listings and content on the website up to date
Desired Candidate Profile
Proven experience in digital marketing
Strong understanding of social media marketing and paid advertising
Experience with Meta Ads Manager; Google Ads is a plus
Good understanding of lead generation and conversion campaigns
Knowledge of social media analytics and performance tracking
Strong communication and organisational skills
Creative mindset with attention to detail
Able to manage several campaigns at once and meet deadlines