Job Description Roles & Responsibilities 1. Marketing Strategy & Planning • Develop and implement integrated marketing plans aligned with Louzan Group’s overall business objectives. • Conduct market research and competitor analysis to identify trends and growth opportunities. • Manage the annual marketing calendar, including campaigns, product launches, and promotional activities. 2. Brand Management • Ensure consistent brand messaging and visual identity across all channels. • Manage the brand positioning of Louzan and its sub-brands in the market. • Collaborate with designers and external agencies to create compelling brand content. 3. Digital Marketing • Oversee the company’s digital presence, including website, SEO, social media, email marketing, and paid advertising. • Analyse digital performance and optimize campaigns based on KPIs (traffic, engagement, conversions). • Coordinate influencer marketing, content creation, and community management. 4. Campaign Management • Plan and execute 360° marketing campaigns for product launches, sales events, and seasonal promotions. • Monitor the effectiveness of marketing initiatives and report on campaign performance. 5. Retail & Visual Support • Work closely with the retail operations team to support in-store promotions and events. • Ensure consistency in in-store branding, visual merchandising, and marketing collateral. 6. Events & PR • Plan and manage corporate events, exhibitions, product launches, and collaborations. • Build and maintain relationships with media outlets, influencers, and PR agencies to enhance brand visibility. 7. Budget & Team Management • Manage the marketing budget efficiently and ensure ROI on all campaigns. • Lead and mentor the marketing team to deliver high-quality outputs and meet deadlines

Qualifications & Experience: • Bachelor’s degree in Marketing, Business Administration, or a related field (Master’s preferred). • 5 years of experience in marketing, preferably within luxury retail, fashion, perfume, leather goods & Hospitality industry. • Proven track record in managing successful marketing campaigns and brand development. • Strong understanding of digital marketing tools, analytics platforms, and CRM systems. Skills: • Strategic thinking with a creative mindset • Excellent communication and presentation skills • Strong project management and organizational skills • Proficient in marketing platforms (Google Ads, Meta Business Suite, Mailchimp, etc.) • Ability to work under pressure and manage multiple projects simultaneously