Purpose & Overall Relevance for the Organization:

This role is responsible for contributing to commercial targets by identifying and analyzing the training needs of all sales channels and developing a strategic plan to include training delivery and training programs to drive the business in alignment with global sales and business strategy

Key Responsibilities:

• Manage the team of EMC training managers and their extended training team across EMC markets and ensure consistency and quality of training implementation


• Own and manage the EMC training calendar for the mentioned markets and ensure timely implementation of programs as per EM SA & Global SA guidelines to drive results in alignment with global sales and business objectives


• Lead the revision of training materials received from global / EM and adapt the training content to meet local requirements while maintaining the learning objectives to ensure consistent delivery across mentioned markets


• Oversee the quality assurance of multi-language translation of training materials when required


• Ensure that retail teams across mentioned countries possess the skills and functional knowledge to provide premium customer service and drive business KPI’s


• Support Franchise training operations based on adidas standards to develop teams, drive business KPI’S and create a premium service culture


• Support Wholesale training operation for seasonal product learning across key, strategic and alliance accounts across EMC


• Provide feedback and consultancy on program content & execution to EM & Global SA when required


• Lead and manage local initiatives as agreed with DTC Lead


• Leverage technology & modern training tools across markets and champion innovation in training


• Manage and optimize training budget across EMC markets


• Encourage continuous improvement by constantly monitoring and sharing best practices across EMC and upwards with EM & Global SA


• Support individual and team development through upskilling initiatives & learning communities


• Collaborate and partner with HRBP for launch and execution of key retail HR initiatives


• Manage and facilitate communication and collaboration with cross-functional stakeholders and leadership group in EMC


• Conduct market visits periodically to support implementation and observe retail behaviour

Key Relationships:

• EM Sales Academy


• Global Sales Academy


• EMC DTC Leadership Group


• Sales Channel Leads, prioritizing DTC


• Functional Leads: DTC, WHS, Omnichannel/VM, CTC/BUs/Brand, Finance, Facilities, IT,


• HRBP

KPI’s:

• Follow the Kirkpatrick Model to measure training impact as per Global SA guidance:
  
  
  
  • Reach – who we train and on what
  
  
  • Reaction – training evaluation score
  
  
  • Learning – training retention
  
  
  • Behavior – implementation in store
  
  
  • Impact –Business KPI impact
  
  
  
  

Knowledge, Skills and Abilities:

• Experience in instructional design, content & program development is a plus


• Advanced MS office skills in particular PowerPoint and excel, innovative tools such as Canva, Prezi & Mentimeter are a plus


• Highly integrative with strong business mind, data focus and results orientation


• Solid business acumen and proven track record of increasing retail & sales KPI’s through training and development programs


• Enthusiastic with strong work ethic with flexible approach


• Creative and able to come up with innovative training solutions and ideas


• Consumer-centric, approachable, and strong interpersonal skills


• Excellent written and verbal communication skills


• A strong team player with an international mindset


• Excellent organization, time management and problem-solving skills


• Ability to travel when required across mentioned markets

Requisite Education and Experience / Minimum Qualifications:

• Minimum 8 years of experience in a multinational organization preferably in retail sales training / learning & development role with operations background with at least 3 years in a managerial role


• University degree in Business /HR /L&D or any related field


• Advanced user of MS-office


• Fluency in English (both written & verbal), Arabic is an asset