Seeking a dynamic Parent Relations Executive to serve as the primary liaison between the school and its parent community. The successful candidate will manage all communication from school, aid with parent engagement initiatives, support the Admissions department, assist with social media, and ensure an exceptional front-of-house experience. This role requires excellent communication skills, strong organisational abilities, minute attention to detail, cross-functional perspective of the school, and a proactive approach to delivering outstanding customer service and building positive relationships.

Key Responsibilities

• Act as the primary point of contact for prospective and existing parents.


• Manage school communications (school email, Principal’s circulars, marketing materials, social media, student recommendations, experience letters, invitations etc.). Ensure all communication is error-free.


• Ensure all parent complaints and concerns are directed to SLT within 24 hours of receipt.


• Support the Admission Officer with admissions and guide parents with all school-related information and formalities.


• Promote the school’s success stories supporting the school’s academic and other achievements e.g., student results, inspection results, sporting achievements.


• Ensure that the lobby displays are updated.


• Lead school tours


• Handle parent queries, feedback, and concerns professionally


• Assist with the organisation and coordination of all parent engagement events


• Assist with the front-of-house/reception experience


• Support GCO’s marketing initiatives

Skills

Key Skills & Requirements

• Excellent verbal and written communication skills


• Highly organised with strong time management skills


• Excellent attention to detail while maintain a bird’s eye view of the overall communication


• Strong customer service and relationship-building abilities


• Proficient in Microsoft Office and digital communication tools


• Ability to multitask


• Analytical and problem-solving skills


• Bachelor’s degree preferred


• 2+ years’ experience in customer service, communications, or similar role