About Us

Beu Bella Cosmetics is a leading distributor of professional hair care products in the UAE. We partner with salons and retailers to deliver high-quality beauty brands and innovative hair solutions to the market.

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Job Summary

We are seeking a creative and results-driven Social Media & Marketing Specialist to develop and execute marketing strategies that enhance brand visibility, generate leads, and support sales growth. The ideal candidate will manage our digital presence, create engaging content, and coordinate marketing campaigns targeting salons, retailers, and end consumers.

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Key Responsibilities

Social Media Management

• Develop and implement social media strategies aligned with company goals

• Manage and grow company accounts (Instagram, TikTok, Facebook, LinkedIn, etc.)

• Create engaging content (posts, reels, stories, captions, hashtags)

• Plan and maintain a monthly content calendar

• Monitor trends in beauty & hair care industry

• Respond to messages, comments, and customer inquiries

Content Creation

• Coordinate product photoshoots and video shoots

• Create marketing materials (flyers, brochures, banners, promotions)

• Collaborate with salons and influencers for brand collaborations

• Write compelling product descriptions and promotional content

Salon Visits, Brand Monitoring & Upselling

• Visit partner salons regularly to monitor product display and branding

• Follow up on client requests related to branding materials and in-salon marketing

• Ensure proper placement of products, testers, posters, and promotional materials

• Identify upselling opportunities and promote additional products, offers, and new launches

• Encourage salons to increase product range and reorder fast-moving items

• Coordinate with sales and warehouse teams for branding material and product delivery

• Build strong relationships with salon owners and managers to drive loyalty and growth

Marketing & Campaigns

• Plan and execute digital marketing campaigns

• Manage paid ads (Meta, Google, TikTok)

• Track and analyse campaign performance

• Generate marketing reports and insights

• Support offline marketing activities (exhibitions, salon activations, events)

Sales Support

• Work closely with the sales team to create promotional offers

• Develop trade marketing materials for salons and distributors

• Assist in launching new hair care brands/products

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Requirements

• Bachelor’s degree in Marketing, Business, Communications, or related field

• 2–4 years’ experience in social media & marketing (beauty industry preferred)

• Strong knowledge of digital marketing tools and analytics

• Experience with Meta Ads & Google Ads

• Proficiency in Canva, Adobe, or similar design tools

• Excellent English communication skills (Arabic is a plus)

Skills

What We Offer

• Competitive salary

• Opportunity to work with professional hair care brands

• Medical Insurance

• Creative and dynamic work environment

• Career growth opportunities within the beauty