Job Description

Roles & Responsibilities

• Create and manage content for Instagram, Facebook, TikTok, LinkedIn, YouTube, and other social media platforms.

• Plan and execute social media marketing campaigns to increase brand awareness and sales.

• Capture high-quality photos and videos of products and events.

• Edit photos, reels, and promotional videos for social media.

• Design engaging graphics using Adobe Photoshop, Illustrator, Canva, or similar software.

• Write attractive captions, hashtags, and marketing content.

• Manage paid advertising campaigns on Meta (Facebook & Instagram), Google, and TikTok.

• Monitor social media performance and prepare monthly reports.

• Respond to customer inquiries and messages on social media platforms.

• Stay updated with the latest social media trends and digital marketing strategies.

• Coordinate with the sales and marketing team to promote new products and campaigns.

• Maintain a consistent brand image across all digital platforms

  
  

  • Bachelor's Degree or Diploma in Marketing, Digital Marketing, Business, Mass Communication, Graphic Design, or a related field.

  • 2–5 years of experience in Social Media Marketing or Digital Marketing.

  • Strong knowledge of Meta Ads, Google Ads, SEO, and social media marketing.

  • Experience with photography and videography.

  • Proficiency in Canva, Adobe Photoshop, Illustrator, Premiere Pro, CapCut, or similar editing software.

  • Excellent communication and copywriting skills.

  • Creative mindset with strong attention to detail.

  • Ability to work independently and meet deadlines.

Desired Candidate Profile

• SEO and website content management.

• Product photography and promotional video production.

• Knowledge of influencer marketing.

• Basic graphic design and branding.

• Experience using AI tools for content creation is an advantage.