Business Transformation and Strategy
Assess the company’s existing business model, service portfolio, organizational structure, capabilities, and financial performance.
Develop and execute a practical business transformation and growth plan.
Restructure the business into clearly defined and commercially accountable service lines.
Identify operational, commercial, technical, and organizational gaps.
Establish pricing models, margin requirements, sales processes, and performance indicators.
Work with management to develop annual budgets, revenue targets, and a three-year growth plan.
Monitor the profitability and scalability of each business line.
New Services and Business-Line Development
Identify and launch value-added services aligned with UAE market demand and regulatory developments.
Develop business lines in areas such as:
UAE eInvoicing and ERP compliance
Managed IT and cloud services
Cybersecurity and business continuity
Data privacy and compliance
Business-process automation and AI solutions
Convert technical capabilities into standardized, repeatable, and commercially viable service packages.
Prepare business cases, pricing, delivery models, and go-to-market plans for new services.
Evaluate whether new capabilities should be developed internally or delivered through strategic partners.
ERP Commercialization
Develop the commercial and go-to-market strategy for the company’s in-house ERP.
Define ERP packages, target sectors, licensing or subscription models, implementation fees, and annual support plans.
Identify priority sectors and develop industry-specific ERP solutions.
Lead ERP demonstrations, proposals, negotiations, and major customer engagements.
Work with the technical and implementation teams to establish a structured product roadmap.
Support integration with eInvoicing, cloud, cybersecurity, reporting, and automation solutions.
Business Development and Sales
Build and manage a qualified pipeline of corporate, enterprise, and government-related opportunities.
Personally lead major sales opportunities from prospecting through negotiation and closing.
Develop relationships with decision-makers, technology leaders, finance executives, and procurement stakeholders.
Cross-sell ERP, managed services, cybersecurity, cloud, and other solutions to existing outsourcing customers.
Establish disciplined CRM usage, forecasting, opportunity management, and sales reporting.
Develop proposals, presentations, commercial offers, and tender responses.
Recruit, develop, and manage the future business development and sales team.
Ensure that sales growth is profitable, collectible, and operationally deliverable.
Strategic Partnerships
Identify and establish partnerships with ERP, eInvoicing, cloud, cybersecurity, backup, AI, and other technology providers.
Negotiate commercial terms, recurring margins, customer ownership, and deal-registration protection.
Develop reseller, implementation, referral, and technology-integration partnerships.
Manage joint customer engagements and partner-led market-development activities.
Evaluate vendor performance and the commercial value of each partnership.
Customer Growth and Account Development
Introduce structured account management and customer-success practices.
Conduct strategic reviews with key customers to identify additional requirements.
Improve customer retention, contract renewal, and service adoption.
Develop recurring revenue through annual contracts, subscriptions, and managed services.
Ensure effective coordination between sales, presales, technical delivery, and customer support.
Desired Candidate Profile
Bachelor’s degree in Business Administration, Information Technology, Engineering, Marketing, or a related field; an MBA is an advantage.
Minimum 10 years of relevant experience in IT services, ERP, cloud, cybersecurity, digital transformation, or technology solutions.
At least 5 years in a senior business development, transformation, commercial, or business-unit leadership role.
Proven experience restructuring, establishing, or scaling an IT services or technology business.
Demonstrated success in generating and closing corporate or enterprise technology opportunities.
Strong understanding of IT outsourcing, managed services, ERP implementation, software commercialization, and recurring-revenue models.
Experience building new service lines, commercial packages, and go-to-market strategies.
Experience developing and managing technology partnerships.
Good understanding of the UAE technology market, regulatory environment, and corporate procurement landscape.
Experience with government or large-enterprise opportunities is an advantage.
Commercially strong, with experience in pricing, margins, budgeting, forecasting, and business-unit profitability.
Excellent communication, presentation, negotiation, and leadership skills.
Fluent English is required; Arabic is an advantage.