- Handle 3 business accounts to post content and stories across Instagram, Facebook, TikTok, Snapchat, and LinkedIn
- Plan, prepare, and schedule content 1 month in advance
- Prepare email marketing content aligned with brand campaigns and product updates
- Handle all design needs for social media assets
- Create high-quality daily posts (carousels, reels, stories) aligned with our brand identity
- Write clean, polished captions following brand tone: chic, professional, luxury-oriented, and engaging
- Leverage AI tools to generate AI-assisted content when necessary
- Edit Reels, TikToks, and video content with a high level of polish and creative flair
- Expertly assemble cuts and audio sync to create engaging video assets
- Coordinate with the team for product updates, new arrivals, and campaigns
- Ensure consistency across all social media platforms
- Monitor trends and suggest creative content ideas
- Keep content neatly organised and maintain a clean, efficient workflow
Desired Candidate Profile
- Proven experience in social media content creation
- Strong video editing skills with expertise in editing Reels in CapCut
- Strong visual aesthetic, especially in the luxury industry
- Ability to write clean, polished, and compelling captions
- High proficiency in Canva and Photoshop (Bonus/Advantage)
- Basic AI & ChatGPT Skills: familiarity with using AI tools to assist in content generation, copywriting, or brainstorming
- Excellent communication and timely delivery against monthly deadlines
- High reliability and exceptional attention to detail in visuals, captions, and posting accuracy
- Basic understanding of performance metrics (reach, engagement)
- Ability to work independently
- Knowledge of luxury brands (jewellery, watches, bags, and fashion) - preferred
- Ability to create high-end layouts/moodboards - preferred
- Experience with social media - preferred