Role Summary

The Sales Executive – Retail's goal is to drive the company's sales efforts by actively engaging with potential customers, identifying their needs, and recommending suitable products or services. The Sales Executive has a key role responsible for achieving individual sales targets while ensuring high customer satisfaction.

About Legend Holding

Legend Holding Group is a diversified enterprise headquartered in Dubai, operating across the Middle East and African region. With a strong focus on sustainability and innovation, the group manages a growing portfolio of companies in automotive, trading, energy, Travel and Tourism and mobility services. Rooted in Loyalty, Excellence, and Progress, we lead innovation and technology to seamlessly connect the physical and digital worlds. Our goal is to become a leader in intelligent, data-driven solutions because Together We Grow.

Department: Sales

Reports to: Sales Supervisor/Sales Manager

Division: Dealership

Salary: + Incentive

Key Responsibilities

• Actively identify and pursue new sales opportunities through showroom visits, referrals, and networking.
• Build strong relationships with customers by understanding their requirements and providing tailored solutions.
• Ensure all incoming leads, whether from online platforms, walk-ins, phone inquiries, or referrals—are attended to promptly without failure.
• Conduct product demonstrations and highlight key features to influence purchasing decisions.
• Negotiate terms, close sales, and process transactions efficiently.
• Meet or exceed monthly and quarterly sales targets as set.
• Monitor personal performance metrics and report progress regularly to the supervisor.
• Stay up to date with product features, specifications, pricing, and competitive offerings.
• Educate customers on financing options, warranties, and after-sales services.
• Address customer inquiries and complaints promptly to ensure satisfaction.
• Provide post-sale support, including follow-ups and assistance with documentation.
• Gather and analyze customer feedback to identify market trends and areas for improvement.
• Monitor competitor activities and report relevant insights to the management team.
• Maintain accurate records of customer interactions and transactions in the CRM system.
• Prepare daily, weekly, and monthly leads and sales reports as required.

Qualifications & Experience

• High school diploma or equivalent (bachelor's degree preferred).
• Experience: 1-3 years in a sales or customer service role, preferably in the automotive or retail sector.

Key Competencies

• Strong sales and negotiation skills.
• Excellent verbal and written communication abilities.
• Customer-centric approach with problem-solving capabilities.
• Proficiency in CRM tools and basic Microsoft Office applications.
• Ability to work independently and as part of a team.
• Understanding of the automotive market, financing options, and competitor products is a plus.

Performance Indicators

• Monthly and quarterly sales volume.
• Conversion rate from inquiries to sales.
• Customer satisfaction score (CSS).
• Number of follow-ups and repeat customers.