Role Overview:
Lead the social media strategy across all brands, driving engagement, growth, and brand consistency. Own planning, execution frameworks, and performance tracking while guiding the content team.
Key Responsibilities:


Develop and implement social media strategies for ten companies


Build monthly content calendars, posting schedules, and tracking systems


Identify content opportunities across projects, events, talent deployment, and campaigns


Write copy, captions, scripts, and storyboards


Direct Content Creator, photographers, and designers to ensure brand alignment


Oversee content for construction milestones, events, activations, and project transformations


Monitor performance, provide insights, and deliver monthly improvement plans


Maintain consistent brand tone and identity across all platforms


Stay updated on trends, best practices, and platform changes


Requirements:


Proven experience managing multiple brands


Strong understanding of Instagram, Linked In, Tik Tok, Snapchat, X, You Tube


Excellent writing and storytelling skills


Strategic mindset with performance and ROI focus


Highly organized with multitasking and leadership ability


Experience in event or construction content is a plus