Job Description
Roles & Responsibilities
- Develop and execute innovative social media strategies tailored to enhance brand visibility and engagement across multiple platforms.
- Analyze social media metrics and insights to optimize content performance, adapt strategies, and drive measurable results.
- Create visually compelling and on-brand content, including graphics, videos, and written posts, that resonate with target audiences.
- Engage with followers in real-time, responding to comments and messages to foster a vibrant online community and enhance customer relations.
Desired Candidate Profile
- Bachelor’s degree in Marketing, Communications, or a related field is preferred.
- A minimum of 2-3 years of hands-on experience in social media management or digital marketing roles.
- Previous work experience in a similar industry is highly valued, particularly in consumer goods or tech.
- Proficiency in social media analytics tools (like Google Analytics, Hootsuite, or Buffer) to track and analyze performance.