Full Time
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Company

Job Details

Job Description

Roles & Responsibilities

  • Manage and execute social media campaigns, ensuring brand consistency and engagement across platforms by creating and scheduling content.
  • Analyze website traffic and user behavior using analytics tools to identify areas for improvement and optimize digital marketing strategies.
  • Develop and implement email marketing campaigns, including segmentation, A/B testing, and performance analysis to drive conversions.
  • Assist in the creation and management of paid advertising campaigns (PPC, social media ads) to maximize ROI and reach target audiences.

Desired Candidate Profile

  • Possesses a Bachelor's degree in Marketing, Communications, or a related field; a strong academic foundation is essential.
  • Holds relevant certifications in digital marketing (e.g., Google Analytics, HubSpot) to validate expertise.
  • Demonstrates 2-3 years of experience in digital marketing, showcasing a proven track record of success.
  • Experience in the e-commerce industry is a plus, providing valuable insights into online sales and customer behavior.

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