Job Description

Roles & Responsibilities

• Drive all prepaid card launch workstreams including UAE Central Bank regulatory submissions, BIN setup, scheme onboarding, card profiling, KYC/AML flow design, limit configuration, testing, and go-live readiness.
• Define the prepaid card customer value proposition (features, pricing, rewards, digital wallet integration - Apple Pay, Google Pay, Samsung Pay), ensuring alignment with the platform's existing user base and the client's broader retail strategy.
• Monitor portfolio performance across activation rates, average load/spend, revenue per active card, churn, and fraud; manage the prepaid card P&L (interchange, fees, funding costs, scheme fees) and recommend actions to improve profitability.
• Serve as the central product contact across the client's technology, operations, risk, finance, marketing, and platform teams, as well as external scheme partners and processors.
• Prepare monthly performance dashboards and insight packs for senior stakeholders; support steering committees by tracking milestones, risks, and issue resolution.
• Own the end-to-end prepaid card product lifecycle - from CVP design, BIN setup, and scheme onboarding through configuration, UAT, pilot launch, full commercialization, and ongoing optimization - ensuring all launch dependencies are delivered on time and to specification.
• Translate the agreed CVP into clear business requirements, product features, pricing models, and servicing models tailored to the platform's core user segments (parents, schools/institutions, students), ensuring the prepaid card complements existing payment methods.
• Design and execute customer acquisition and activation strategies for the prepaid card across digital and branch channels, building onboarding and first-90-day journeys that maximize activation, first load, and early usage while reducing drop-off and time-to-first-transaction.
• Manage prepaid card portfolio performance and P&L, monitoring KPIs (active rate, average load/spend, revenue per active, ENR, churn, fraud rate) and recommending data-driven actions to improve profitability and sustainability.
• Continuously enhance the prepaid CVP based on customer feedback, competitor benchmarking, and performance analytics - identifying opportunities for segment-specific propositions and integrating with the platform's existing ERP, installment, and notification capabilities.
• Coordinate with scheme partners on scheme pricing, mandates, certifications, and compliance activities; support internal teams on required scheme certifications and maintain alignment with card network rules and regulations.
• Act as a product owner in the squad to provide requirement inputs, resolve issues, and represent Business.

Desired Candidate Profile

• Certifications in card product management or digital payments
• Certified Payments Professional (CPP) from the Electronic Transactions Association (ETA)
• Agile/Scrum certification (e.g., CSPO, SAFe Product Owner)
• PMP or PRINCE2 for structured project delivery
• Experience with customer segmentation, CVP design, and rewards/loyalty program mechanics
• Familiarity with UAE Central Bank regulations for prepaid card issuance and stored value facilities
• Exposure to education technology (EdTech) or consumer payment platforms
• Strong stakeholder management across business and technical teams
• Excellent communication and presentation skills
• Analytical mindset with a data-driven approach to product decisions and portfolio optimization
• Self-starter comfortable operating autonomously in a fast-paced, cross-functional environment