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About the Al Qasimi Foundation The Sheikh Saud bin Saqr Al Qasimi Foundation for Policy Research (AQF) is a leading philanthropic organization based in Ras Al Khaimah, United Arab Emirates. The Foundation supports the social, cultural, and economic development of RAK and the wider UAE through research, policy engagement, capacity development, and community programming. <br>Position Overview The Digital Marketing & Social Media Specialist will be responsible for strengthening the Foundation’s digital presence, growing its audiences, and delivering engaging, high-quality content across its digital channels. <br>Reporting to the PR & Events Director, this is a highly hands-on role covering digital marketing, social media management, content creation, paid media, and performance analysis. The successful candidate will personally manage the day-to-day execution of digital activities, from developing content calendars and creating and publishing content to covering events in real time, managing paid campaigns, monitoring performance and identifying opportunities to improve engagement and reach. <br>The role will support the Al Qasimi Foundation and its flagship initiatives, including Ras Al Khaimah Art Festival, Al Jazeera Al Hamra, research publications, podcasts, community programmes and major events. <br>The Specialist will work closely with the Communications & Events team, internal departments, designers, and external partners while remaining directly involved in the execution and delivery of digital communications.<br>Key Responsibilities Digital Strategy & Audience Growth (15%) Develop and implement digital marketing plans that support the Foundation’s strategic objectives, strengthen brand awareness and grow audiences across digital channels. Translate organisational priorities into practical digital campaigns and content plans. Identify opportunities to expand digital reach and engagement among local, regional and international audiences. Develop campaign calendars and audience engagement plans aligned with organisational priorities. Recommend new digital opportunities, platforms, formats and approaches to the PR & Events Director based on audience behaviour and performance.<br>Social Media & Community Management (20%) Personally manage the day-to-day operation of the Foundation’s social media platforms. Create, write, edit and publish engaging content across relevant social media channels. Maintain an active and consistent publishing schedule across platforms. Build and actively engage online communities while maintaining the Foundation’s professional reputation and brand voice. Monitor social media conversations, comments and public enquiries and coordinate responses with relevant internal stakeholders. Optimise website content for SEO and user engagement. Identify and develop digital storytelling opportunities showcasing the Foundation’s research, impact, beneficiaries, partnerships and programmes. Maintain brand consistency across digital channels. Manage digital asset libraries, content scheduling and publishing platforms.<br>Content Strategy, Editorial Planning & Storytelling (15%) Develop and maintain an integrated editorial calendar covering the Foundation’s research, education, arts, culture and community initiatives. Proactively identify stories, content opportunities and relevant digital formats rather than relying solely on briefs from internal teams. Translate complex research, policy and program outcomes into clear, engaging and accessible digital content. Write and adapt content for different audiences and platforms. Ensure content reflects the Foundation’s brand identity, values and communications standards.<br>Creative Direction & Digital Content Production (15%) Create high-quality digital content including written copy, photography, short-form video, reels, stories, graphics and other multimedia assets. Capture photo and video content during Foundation programs, events and activities. Edit and prepare social-first content for timely publication. Produce content for websites, social media, email marketing and digital campaigns. Brief designers, videographers and agencies where specialist production support is required while retaining responsibility for day-to-day digital content delivery. Keep abreast of emerging content formats, platform features and digital trends and identify those relevant to the Foundation.<br>Performance Marketing & Paid Media (10%) Plan, set up, implement and optimise paid digital campaigns across Meta, Linked In, Google and other relevant platforms. Manage campaign budgets and monitor spend against agreed objectives. Apply audience segmentation, targeting, retargeting and A/B testing to improve campaign performance. Regularly optimise campaigns based on performance data and audience behaviour. Evaluate campaign effectiveness against reach, engagement, conversion and other agreed KPIs.<br>Influencer, Creator & Strategic Partnership Engagement (5%) Identify relevant influencers, content creators and digital partners aligned with the Foundation’s mission, audiences and initiatives. Coordinate digital collaborations and creator campaigns from briefing through execution and reporting. Support collaborative digital marketing initiatives with government entities, cultural organisations, educational institutions and community partners. Ensure partner and creator content meets agreed brand and communications standards.<br>Brand Management & Digital Governance (5%) Apply the Foundation’s brand identity consistently across digital platforms and content. Maintain social media and digital communication standards and support implementation of relevant guidelines. Ensure digital communications comply with organisational policies, copyright requirements, accessibility standards and best practice. Flag potential reputational issues or inappropriate content promptly to the PR & Events Director.<br>Event & Festival Marketing (10%) Develop and execute digital campaigns supporting Foundation events, conferences, workshops and public programs. Develop and execute digital campaigns for Ras Al Khaimah Art Festival. Create promotional content before, during and after events. Attend relevant events and activities to personally capture and publish live social media content. Produce timely stories, reels, posts and other live content from the ground. Engage online audiences during events and respond to relevant interactions. Work closely with event teams to drive attendance, engagement and online visibility. Be available for evening and weekend event coverage when required.<br>Stakeholder Collaboration & Cross-Functional Partnerships (3%) Work closely with researchers, program managers, Communications & Events colleagues and other internal teams to identify and deliver digital content opportunities. Coordinate with external agencies, partners, creators and suppliers where required. Support integrated campaigns with government entities, cultural organisations, educational institutions, sponsors and community partners. Represent the digital marketing function in relevant internal planning meetings.<br>Analytics, Reporting & Budget Management (2%) Monitor and analyse digital and campaign performance using tools including Google Analytics, Meta Business Suite, Linked In Analytics and other relevant platforms. Track KPIs including audience growth, reach, engagement, website traffic, conversions and campaign effectiveness. Prepare concise monthly and quarterly reports highlighting performance, insights and recommended actions. Use performance data to improve content, campaigns, and channel performance.<br>Candidate Profile Qualifications & Experience Bachelor’s degree in Marketing, Digital Communications, Media, Public Relations, Business or a related discipline. Approximately 4–7 years of relevant experience in digital marketing, social media or digital content. Demonstrated hands-on experience managing social media channels and multi-platform digital campaigns. Strong portfolio demonstrating personally created digital work, which may include social media content, copywriting, photography, short-form video, reels, graphics and campaigns. Demonstrated experience setting up and optimising paid advertising campaigns across platforms such as Meta, Linked In and Google. Experience with nonprofit organisations, higher education, government entities, cultural institutions, arts organisations or philanthropic organisations is desirable. Excellent English writing and editing skills. Arabic language proficiency is an advantage. Experience within the UAE or GCC is highly desirable.<br>Skills & Competencies Confident managing social media channels independently, from planning and content creation to publishing, community management, and reporting. Able to capture, edit, and publish engaging social-first photo and video content. A strong writer who can turn research, programs, events, and community initiatives into accessible, engaging digital stories. Experienced with Meta Business Suite, paid social advertising, Google Analytics, content management systems, and social media scheduling and reporting tools. Comfortable producing quality content quickly during live events. Data-driven, using audience and campaign insights to improve performance. Highly organised and able to manage multiple campaigns, content requirements, and deadlines. Proactive in identifying content opportunities and proposing ideas without waiting for detailed briefs. Comfortable moving between planning and execution. Collaborative and able to work effectively with internal teams, designers, agencies, partners, and external stakeholders. Adaptable, curious, and knowledgeable about emerging platforms, technologies, and digital content trends. Comfortable working across research, education, arts, culture, and community initiatives, adapting content for different audiences.

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <strong>Job Code:</strong> C-361/001/503<br><strong>Industry:</strong> Media &amp; Marketing<br><br>Our client is seeking a creative and results-driven <strong>Social Media Executive</strong> responsible for planning, creating, managing, and publishing engaging content across the company's social media platforms while supporting the execution of digital marketing campaigns.<br>The role focuses on strengthening brand awareness, increasing audience engagement, driving online growth, and ensuring consistent brand messaging across all digital channels through creative content, community management, performance analysis, and paid advertising initiatives.<br>This Social Media Executive Job in Dubai is ideal for a digital marketing professional with experience in social media management, content creation, community management, paid advertising, campaign performance analysis, and managing multiple social media platforms.<br><br><ul><li>Implement social media strategies across the company and its subsidiaries.</li><li>Handle PR and marketing activities for company subsidiaries and external clients.</li><li>Plan and execute social media campaigns aligned with business and marketing objectives.</li><li>Manage the company's presence across Facebook, Instagram, LinkedIn, X (Twitter), TikTok, YouTube, and other relevant platforms.</li><li>Maintain consistent brand identity, messaging, and tone across all digital channels.</li><li>Manage daily social media activities, including posting, scheduling, and account maintenance.</li><li>Create engaging content, including graphics, videos, captions, stories, reels, and promotional materials.</li><li>Develop and maintain monthly content calendars to support marketing campaigns.</li><li>Schedule and publish content according to approved marketing plans.</li><li>Optimize content using appropriate titles, hashtags, keywords, and tagging to maximize visibility and engagement.</li><li>Monitor all social media platforms daily and respond promptly to comments, messages, and customer inquiries.</li><li>Build and maintain positive relationships with online communities, influencers, and platform representatives.</li><li>Plan, execute, and optimize paid social media advertising campaigns.</li><li>Manage advertising budgets and monitor campaign spending to maximize Return on Investment (ROI).</li><li>Define audience targeting, ad placement, and campaign objectives to achieve business goals.</li><li>Monitor campaign performance using Google Analytics, Meta Business Suite, and other reporting tools.</li><li>Track Key Performance Indicators (KPIs), including reach, engagement, impressions, conversions, and follower growth.</li><li>Prepare daily, weekly, and monthly performance reports with actionable insights and recommendations.</li><li>Conduct market research and competitor analysis to identify trends, opportunities, and best practices.</li><li>Stay informed of emerging social media trends, platform updates, and digital marketing innovations.</li><li>Recommend new ideas and strategies to improve brand visibility and audience engagement.</li><li>Work closely with the Marketing, Design, Events, and Sales teams to support promotional activities and campaigns.</li><li>Coordinate with external agencies, suppliers, and vendors when required.</li><li>Maintain organized records of campaigns, digital assets, and performance reports.</li><li>Ensure all social media activities comply with the company's branding, communication standards, and marketing objectives.</li><li>Perform other duties as assigned by the Marketing Manager or Department Head.</li></ul><br><br><ul><li>Bachelor's Degree in Marketing, Mass Communication, Media Studies, Digital Marketing, or a related field.</li><li>Minimum <strong>2–3 years of experience in social media management and content creation</strong>, preferably within a marketing, advertising, media agency, or similar environment.</li><li>Proven experience in <strong>social media content creation, developing and managing content calendars, and filming video content</strong>.</li><li>Hands-on experience with <strong>basic video editing using CapCut, Canva, or similar tools</strong>.</li><li>Proven experience in community management and managing multiple social media platforms.</li><li>Hands-on experience in <strong>paid social media advertising, including Meta Ads and other paid digital campaigns</strong>.</li><li>Strong knowledge of digital marketing, social media platforms, SEO, Google Analytics, Meta Business Suite, and other relevant social media management tools.</li><li>Experience using <strong>social media and digital analytics</strong> to track campaign performance, audience engagement, reach, impressions, conversions, follower growth, and other relevant KPIs.</li><li><strong>Excellent fluency in Arabic and English</strong>, both written and spoken.</li><li>Excellent communication, copywriting, analytical, organizational, and time management skills, with the ability to manage multiple projects in a fast-paced environment.</li><li>Creative, detail-oriented, and capable of working independently as well as collaboratively within a team.</li></ul><br><br><em>Please visit our </em><strong><em>jobs</em></strong><em> page to check out our current list of jobs in UAE and across the world.</em><br><em>Follow us on </em><strong><em>LinkedIn</em></strong><em> and </em><strong><em>Facebook</em></strong><em> to stay updated regarding our upcoming opportunities.</em><br><em>Subscribe to our </em><strong><em>LinkedIn newsletter</em></strong><em> for weekly job updates.</em><br> </div>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <p><b>Operational Duties</b></p><p>--------------------------------------------------------------------------------------------------------------</p><ul><li>Collaborate with the marketing team to develop and implement social media strategies that align with the Free Zones Authority’s overall marketing and business goals.</li><li>Plan and create a content calendar that includes promotional, informational, and engaging posts for all social media channels.</li><li>Identify key trends, hashtags, and topics to ensure the Free Zone’s content is relevant and timely.</li><li>Develop engaging and creative content (text, images, video, infographics) tailored for various social media platforms including LinkedIn, Instagram, Facebook, Twitter, and YouTube.</li><li>Work with design teams to create visuals, graphics, and videos that reflect the Free Zones Authority’s brand identity and mission.</li><li>Curate relevant industry news, events, and updates to share with the audience, ensuring consistent content flow.</li><li>Actively engage with followers, respond to comments, and manage direct messages to build a strong online community.</li><li>Monitor and participate in relevant industry conversations to increase brand visibility.</li><li>Manage online reputation by responding to feedback and addressing any questions or concerns raised by followers.</li><li>Plan and execute paid social media campaigns to promote the Free Zones Authority’s services, events, and initiatives.</li><li>Work with the marketing team to set up targeted advertising on platforms like LinkedIn Ads, Facebook Ads, and Instagram Ads.</li><li>Track the performance of paid campaigns and adjust strategies to optimize ROI.</li><li>Regularly analyze social media performance metrics (engagement rates, follower growth, website traffic, etc.) using analytics tools like Google Analytics, Facebook Insights, LinkedIn Analytics, etc.</li><li>Prepare monthly reports on social media performance, trends, and insights to present to senior management.</li><li>Identify opportunities for improvement and recommend changes to strategies based on data insights.</li><li>Monitor competitors' social media activity and industry trends to stay informed of emerging trends and best practices.</li><li>Track mentions of the Free Zones Authority’s across social media and other online platforms to ensure brand consistency and address potential issues.</li><li>Work closely with the marketing, public relations, and sales teams to ensure that social media campaigns align with broader marketing efforts.</li><li>Support event promotions, announcements, and internal communications with social media content and updates.</li><li>Develop and manage a content calendar that aligns with product launches, events, holidays, and key milestones within&nbsp;the Free Zones Authority.</li><li>Ensure consistent posting schedules and content diversity to maintain audience engagement.</li><li>In case of any public relations crisis or negative feedback, work with the PR and communications team to manage responses and mitigate damage to the Free Zones Authority’s reputation on social media.</li></ul><p><br></p> </div><h2 class="h5">Skills</h2> <div data-jb-field="skills"><p><b>Required Competencies</b></p><p><b>Behavioral</b></p><p>Effective communication</p><p>Cooperation and teamwork</p><p>Spirit of Initiative</p><p>Creativity and Innovation</p><p>Focusing on the customer and services excellence.</p><p>Enabling and supporting change</p><p><br></p><p><b>Technical</b></p><p>Marketing strategy</p><p>Marketing Management</p><p>Media and External Communication</p><p>Market research and analysis</p><p>Brand management</p></div>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <p>The ideal candidate should have strong experience in social media strategy, content planning, influencer collaborations, community management, and performance analysis. Experience in perfumes, cosmetics, beauty, luxury, fashion, or FMCG brands will be preferred.</p> </div><h2 class="h5">Skills</h2> <div data-jb-field="skills"><p>Develop and implement social media strategies aligned with the company’s branding and business objectives.</p><p>Manage the company’s social media accounts, including Instagram, TikTok, Facebook, LinkedIn, YouTube, and other relevant platforms.</p><p>Create monthly content calendars for product launches, campaigns, exhibitions, promotions, and brand activities.</p><p>Coordinate with graphic designers, photographers, videographers, influencers, and internal teams to produce high-quality content.</p><p>Write engaging captions, promotional copy, product descriptions, hashtags, and campaign messages.</p><p>Plan and manage influencer collaborations, barter campaigns, gifting campaigns, and brand partnerships.</p><p>Identify suitable influencers in the UAE and international export markets.</p><p>Respond professionally to comments, direct messages, enquiries, and customer interactions.</p><p>Monitor trends, competitor activities, audience behaviour, and developments within the perfume and beauty industry.</p><p>Plan and execute social media campaigns to improve brand awareness, engagement, website traffic, enquiries, and sales.</p><p>Manage paid social media advertisements in coordination with the marketing team.</p><p>Track campaign performance using platform insights, Google Analytics, Meta Business Suite, and other reporting tools.</p><p>Prepare weekly and monthly social media performance reports.</p><p>Maintain a consistent luxury brand identity, tone of voice, and visual style across all platforms.</p><p>Support product launches, exhibitions, events, e-commerce campaigns, and international marketing activities.</p><p>Manage multiple brand accounts and ensure content is published accurately and on schedule.</p></div>

<ul><li><p>Create and manage engaging content for Instagram, TikTok, Facebook, and other platforms.</p></li><li><p>Shoot and edit <strong>photos, videos, Reels, and Stories</strong>.</p></li><li><p>Manage the social media <strong>content calendar and daily posting</strong>.</p></li><li><p>Cover events, promotions, and activities through photo/video content.</p></li><li><p>Monitor trends and develop creative content ideas.</p></li><li><p>Manage community engagement and respond to comments/messages.</p></li><li><p>Track social media performance and prepare basic reports.</p></li><li><p>Ensure all content follows the brand’s visual identity and guidelines.</p></li></ul><p><strong>Desired Candidate Profile</strong></p><ul><li>Bachelor's degree in Marketing, Communications, Journalism, or a related field.</li><li>2-4 years of proven experience in social media management and content creation.</li><li>Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.</li><li>Strong understanding of major social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) and their unique audiences.</li></ul>

<ul><li>Develop and execute a comprehensive social media strategy that aligns with brand objectives and drives measurable engagement.</li><li>Create visually stunning and on-brand graphics, illustrations, and other visual assets for all social media platforms, ensuring consistent aesthetic.</li><li>Manage and grow social media communities across various platforms, fostering meaningful interactions and responding to inquiries promptly.</li><li>Plan, schedule, and publish engaging content, including compelling copy and eye-catching visuals, optimized for each platform's audience.</li></ul><p><strong>Desired Candidate Profile</strong></p><ul><li>Bachelor's degree in Graphic Design, Marketing, Communications, or a related field.</li><li>Minimum of 3-5 years of proven experience in social media management and graphic design.</li><li>Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other design software.</li><li>Expertise in managing major social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) and their analytics.</li></ul>

<ul><li>Develop and execute a comprehensive social media strategy that aligns with brand objectives and drives measurable engagement.</li><li>Create visually stunning and on-brand graphics, illustrations, and other visual assets for all social media platforms, ensuring consistent aesthetic.</li><li>Manage and grow social media communities across various platforms, fostering meaningful interactions and responding to inquiries promptly.</li><li>Plan, schedule, and publish engaging content, including compelling copy and eye-catching visuals, optimized for each platform's audience.</li></ul><p><strong>Desired Candidate Profile</strong></p><ul><li>Bachelor's degree in Graphic Design, Marketing, Communications, or a related field.</li><li>Minimum of 3-5 years of proven experience in social media management and graphic design.</li><li>Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other design software.</li><li>Expertise in managing major social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) and their analytics.</li></ul>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <p><br><strong>Job Overview</strong><br>We are recruiting on behalf of a dynamic and forward-thinking organisation for exciting <strong>Digital Media Roles</strong>. This is a <strong>Full-Time</strong> position based in the vibrant city of <strong>Dubai, United Arab Emirates</strong>. We are seeking creative and results-driven digital media professionals to join a growing team. The ideal candidates will be passionate about all things digital, from content creation and social media management to campaign analysis. This is an excellent opportunity to contribute to innovative digital strategies and make a significant impact within a fast-paced environment.<br><strong>Responsibilities</strong><br>* Develop, implement, and manage our social media strategy across various platforms (e.g., Instagram, LinkedIn, X, Facebook).<br>* Create and curate engaging, high-quality, and original content, including text, images, and videos, that aligns with the brand's voice and objectives.<br>* Plan and execute digital marketing campaigns, including SEO/SEM, email marketing, and paid social media advertising.<br>* Monitor and analyse the performance of digital channels using tools like Google Analytics, providing regular reports on key metrics and campaign ROI.<br>* Manage and grow the online community, responding to comments and customer queries in a timely and professional manner.<br>* Collaborate with internal marketing and design teams to ensure brand consistency and a cohesive digital presence.<br>* Stay up-to-date with the latest digital media trends, technologies, and best practices to ensure the organisation remains at the forefront of the industry.<br><strong>Qualifications</strong><br>* Proven experience in a digital media, social media management, or digital marketing role.<br>* A strong portfolio showcasing successful digital campaigns and content creation.<br>* Excellent knowledge of social media platforms, their respective audiences, and best practices.<br>* Proficiency with digital marketing and analytics tools (e.g., Google Analytics, Hootsuite, Mailchimp).<br>* Exceptional written and verbal communication skills, with a keen eye for detail.<br>* Strong creative and analytical abilities.<br>* Excellent organisational skills with the ability to manage multiple projects simultaneously.<br>* A bachelor's degree in Marketing, Communications, Digital Media, or a related field is preferred.<br><strong>What We Offer</strong><br>* A competitive salary and benefits package.<br>* Significant opportunities for professional development and career progression.<br>* The chance to work within a supportive, innovative, and collaborative team.<br>* Exposure to exciting and challenging projects in a thriving international hub.<br></p><br><br> <br><br> </div>

Company Description Paid Sync.ai is an AI-powered ad management platform that centralizes the entire paid media stack across all major ad channels. The platform lets users manage Google, Meta, Linked In, Tik Tok, Microsoft, Snapchat, Pinterest, Reddit, X, and Open AI Ads, along with key measurement tools like Google Analytics 4, Tag Manager, Search Console, and Merchant Center, through simple conversation. Paid Sync focuses on transparency and control by drafting every change for review and requiring explicit approval before execution. Built by Ahmed Ashraf, a Google Premier Partner in the top 3% globally with over $500M in managed ad spend, Paid Sync is a verified partner with Google, Meta, Linked In, and Tik Tok. Candidates joining Paid Sync.ai will work with a product that blends advanced automation with trusted, human-approved decision-making.<br>Role Description The Interim VP Digital Media is a full-time, remote leadership role responsible for overseeing Paid Sync.ai’s digital media strategy, execution, and performance across all supported ad platforms. This role leads the development of cross-channel paid media plans, sets performance goals, and ensures campaigns are aligned with product positioning and revenue targets. Day-to-day responsibilities include guiding media planning, optimizing campaigns to improve ROAS and efficiency, identifying opportunities to reduce wasted spend, and collaborating with product and engineering teams to refine the AI ad management experience. The Interim VP Digital Media will manage and mentor a distributed team, establish best practices for targeting and measurement, and support client and partner relationships by translating complex digital media outcomes into clear, actionable insights. This role also contributes to thought leadership, helping define the future of AI-driven paid media within Paid Sync.ai’s ecosystem.<br>Qualifications<br> Strong media planning skills with experience designing and managing multi-channel paid media programs. Expertise in marketing and digital strategy, particularly across performance-focused campaigns and growth initiatives. Background in social media marketing and new media, including emerging platforms and AI-driven advertising tools. Proven experience leading digital media teams, setting KPIs, and driving measurable improvements in campaign performance. Hands-on knowledge of major ad platforms (e.g., Google Ads, Meta Ads, Linked In Ads, Tik Tok Ads) and associated analytics tools. Comfort working in a fully remote, fast-paced environment with cross-functional collaboration across product, engineering, and client-facing teams. Strong analytical and data interpretation skills, with the ability to translate complex performance data into strategic recommendations. Excellent written and verbal communication skills suitable for internal leadership and external stakeholder engagement. Previous experience in ad tech, marketing technology, or performance marketing leadership is highly beneficial.

PRIMARY PURPOSEThe Campaigns specialist – Media Buyer will devise and execute the overall digital strategy on all the social media platforms to allow the business to generate leads. Participating in media planning to identify target audiences and craft effective campaigns.<br>RESPONSIBILITIESA clear understanding and hands on experience of digital marketing channels, techniques & tools including PPC, SEO, social media, Email Marketing, Affiliates & Google Analytics Streamline company materials and campaigns to ensure a consistent and concise message. Create, deliver and edit marketing materials and advertising campaigns that are effective and timely Monitoring the progress of the campaign’s budget to ensure it is being used effectively. Support the company and agent by tracking incoming leads/prospects so marketing campaigns can be adjusted accordingly to help ensure company growth Creating a digital marketing strategy that considers all aspects of online marketing, including SEO, SEM, social media (Snapchat, Tik Tok, Instagram and Facebook). Monitoring the performance of digital marketing campaigns to identify opportunities for improvement Conducting research on new marketing techniques and technologies for possible implementation by the company. Reviewing online analytics reports to identify opportunities to improve campaign performance Takes Health, Safety & Environment (HSE) lead in ensuring “safe systems of work” and “safe conditions” are in place within areas of responsibility. Performs other similar or related duties as required or assigned by management.<br>QUALIFICATIONS & EXPERIENCE<br>Educational Requirements / Qualifications:Degree in Digital Marketing or equivalent work experience required.<br>Experience:2+ years of experience in Digital Marketing or social media Buying<br>Skills and Competencies:Excellent communication skills and have a positive, upbeat attitude Maintains an open mind to new ideas and suggestions Develops innovative forward design concepts

*Job Description – Social Media Presenter*<br><br>Position:* Social Media Presenter Industry:* Corporate Gifting Company:* Leading Corporate Gifting Company Location:* Dubai, UAE – On-site Experience:* 0-2 Years Salary:* AED 3,000 – AED 3,500 per month + Benefits Joining:* Immediate Joiner Preferred<br><br>*Job Summary*<br><br>A leading corporate gifting company in Dubai is looking for a dynamic *Social Media Presenter* who is passionate about creating and presenting content on social media. If you love being on camera and can engage audiences on Instagram, Tik Tok, and Facebook, we want you on our team.<br><br>*Key Responsibilities*<br><br> Present products and brand stories on *Instagram, Tik Tok, Facebook, and other social media platforms* Create engaging *video content, reels, stories, and live sessions* showcasing corporate gifting products Plan and execute *new content ideas* aligned with brand trends and campaigns Handle day-to-day *social media management* – posting, captions, hashtags, and community engagement Collaborate with marketing team for product shoots, campaigns, and brand promotions Monitor trends and create viral, brand-relevant content to increase reach and engagement Maintain a consistent brand voice and aesthetic across all platforms<br><br>*Must-Have Requirements*<br><br> *0-2 years* experience in social media content creation / presenting. Freshers with strong portfolio welcome *Strong on-camera presence* and confident communication skills Passion for *Instagram, Tik Tok, Facebook* and creating trending content Basic knowledge of *video shooting, editing apps* – Cap Cut, InShot, Canva, etc. Creative mindset with ability to generate *new content ideas* consistently Good understanding of social media trends, hashtags, and audience engagement Based in *Dubai* and available for immediate joining<br><br>Work Location: Dubai, UAE.<br><br>Immediate joiners are preferred.<br><br>Contact us at +91 9791033506<br><br>botim calls at +91 9791033506<br><br>Whats App us at +91 9791033506<br><br>Work Location: Dubai, UAE.<br><br>Immediate joiners are preferred.<br><br>Contact us at +91 9791033506<br><br>botim calls at +91 9791033506<br><br>Whats App us at +91 9791033506<br><br>Skills: basic,instagram,facebook,apps,video,whatsapp,social media,platforms,campaigns

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <span>ROLE PURPOSE The Senior Paid Media Specialist is a hands-on operator inside Driven's Performance Marketing &amp; Growth function - one of two specialists reporting directly to the Head of Performance Marketing &amp; Growth.<br> Working to the channel strategy, budgets and targets set by the Head, the role plans, buys and optimises media across Meta, Google Ads, TikTok, Snapchat, LinkedIn, X and programmatic (DV360), turning approved budget into qualified buyer, seller and tenant leads at or below target cost per lead.<br> It matters because paid media is Driven's most scalable demand channel, and disciplined in-platform execution is what converts the growth plan into pipeline.<br> KEY RESPONSIBILITIES Campaign Strategy &amp; Execution Execute the quarterly channel plan set by the Head of Performance Marketing &amp; Growth: plan, launch and optimise full-funnel paid campaigns across your assigned channel portfolio (split across Meta, Google Ads - Search, PMax, YouTube - TikTok, Snapchat, LinkedIn, X and programmatic/DV360), mapped to off-plan launches, exclusive listings and leasing demand Build audience strategies - geo, language, in-market, lookalike and CRM-based retargeting - tuned to Dubai's international buyer segments (GCC, UK, Europe, India, China, Russia/CIS) Translate campaign briefs from the Head of Performance Marketing &amp; Growth and sales leadership into channel plans with forecast leads, CPL and spend by platform Deliver the paid-media workstreams of the growth experimentation roadmap: run structured A/B and incrementality tests on creative, copy, landing pages and bidding strategies, and document winning variants for scaling Budget &amp; Performance Management Manage the monthly budget allocated to your channel portfolio by the Head of Performance Marketing &amp; Growth, pacing spend daily and recommending reallocations to the best-performing mix Deliver the CPL, ROAS and lead-quality targets set in the quarterly growth plan by channel and campaign, reconciling platform-reported results against CRM-verified qualified leads with the BI Analyst (Marketing) Maintain accurate conversion tracking - pixels, server-side events (CAPI), GA4, UTM governance and CRM lead-source mapping - with the GIT team Feed the weekly growth scorecard with accurate channel data and produce the monthly paid media performance report for the Head of Performance Marketing &amp; Growth with insights, anomalies and next-month plan Creative &amp; Cross-Team Collaboration Brief the design and production teams on ad creative requirements per platform spec, and feed performance data back to improve creative win rates Coordinate with the Content Manager and Web Content Specialist so landing pages, lead forms and listing pages convert paid traffic efficiently Peer-review the other Paid Media Specialist's campaign builds before spend goes live - every launch is QA'd by the second operator or the Head Adopt and operationalise the automation and AI tooling introduced by the Head of Performance Marketing &amp; Growth (bid automation, predictive audiences, creative testing tools) within day-to-day campaign operations Compliance &amp; Platform Discipline Ensure every property ad carries a valid Trakheesi permit number and complies with RERA advertising rules and platform property-ad policies Maintain account hygiene, naming conventions and access governance across all ad accounts, Business Managers and DV360 seats Stay ahead of platform updates, privacy changes (ATT, cookie deprecation) and UAE digital advertising norms, adapting tactics proactively WHAT WE OFFER Competitive salary, based on experience Comprehensive benefits package including medical insurance, flight allowance, and employment visa - per UAE Labour Law and Driven policy A senior operator seat with direct exposure to the Head of Performance Marketing &amp; Growth and a clear runway as the function scales Fast-paced, innovation-led environment with access to proprietary technology, an in-house marketing team, and the Forbes Global Properties network.<br> CAREER PATH Progression is from paid media specialist roles into this senior operator seat, and onward to Performance Marketing Lead if a deputy layer is introduced as the function scales, or toward Head of Performance Marketing &amp; Growth.<br> REQUIREMENTS 5+ years of hands-on paid media / performance marketing experience across social, search and programmatic channels Proven hands-on command of Meta Ads Manager, Google Ads, TikTok Ads Manager, Snapchat Ads, LinkedIn Campaign Manager and X Ads; DV360/programmatic experience a strong advantage Track record managing six-figure (AED) monthly budgets with documented CPL/ROAS improvement Strong analytical skills: GA4, conversion APIs, UTM governance, spreadsheet modelling and dashboard tools (Looker Studio or similar) Experience generating real estate or high-ticket leads and reconciling platform data with a CRM Understanding of UAE real estate advertising compliance, including Trakheesi permit requirements for property ads Sharp copy judgement and ability to brief creative teams precisely; comfortable operating within a defined growth plan and reporting cadence English required; additional languages relevant to Dubai buyer markets are an advantage</span> </div>